Senior Digital Technical Business Analyst

Candidate Description

A dynamic Digital Transformation Consultant with over 14 years of expertise in content management systems (CMS), customer relationship management (CRM), and digital product development. Specializing in Adobe Experience Manager, Sitecore, and Dynamics 365, they excel in gathering requirements, conducting workshops, and leading end-to-end implementation projects. Their deep understanding of Agile methodologies and user-centric design ensures seamless collaboration with stakeholders and technical teams, delivering impactful solutions that drive business success.

Their current role focuses on CMS migration projects, user journey mapping, and solution validation. They collaborate with product owners to prioritize backlogs and define acceptance criteria, ensuring alignment with business goals. Their hands-on experience with tools like JIRA, Azure DevOps, and Adobe Analytics supports data-driven decision-making and project excellence.

They were key in delivering a high-profile CMS migration project, reducing content creation time by 50%. Their strategic approach to product roadmaps and MVP delivery earned client recognition, while their mentorship improved team efficiency. They facilitated successful rollouts that enhanced user engagement and system performance by aligning technical solutions with business objectives.